The Right Audience

Yes, it is sort of another rant, sorry!

This came to my attention when showing the highlights of the 2008 Olympic and Paralympic Games Highlights, to the school during a presentation about being a Young Ambassador on Wednesday.  One particular part of it was when a weightlifter, lifted a personal best to win the Olympic gold and broke down in tears.  This provoked a scathing reaction from some of the audience as most laughed at him, as if he was a weaker person for showing emotion.  I am aware thaat people may have found it funny but still understood why it happened, but the so called “obviously too important and cool to be in school” sort of people sitting in front of me, if Mr Wallis is reading this then he will probably know who I mean, I mean honestly get a life and grow up and make something of yourself! Anyway, this annoyed me, as they did not think of all the hard work, a lifetime of training and the sacrifices he would have made, in order to live his dream and become Olympic Champion.  I may come across as a bit one sided in the different interpretations of this clip, but I don’t care because I am.  Overall, the experience showed me that the audience makes up the reputation a film gets, i’m sure if you played the video to a group of sports people, achieving goals and working towards becoming the top players in their sports, they would have the same reaction as me,  I believe it is the most inspiring and one of the most emotional videos I have ever seen.  However, if you show it to the wrong audience it will be misinterpreted and the feeling left from it will be different to the intended actual meaning of the media text.

I  can’t get the video on to here but if you want to see it type into youtube, BBC Olympic highlights 2008 Beijing, or something like that, or if you are in the school I have it on my computer so just ask to see it!

Anyway, thanks for reading!

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Media Production Changes

First of all we have changed the location to the training room at Bowmore Distillery and this therefore affects the opening scene.

Instead of a camera following a winding corridoor, we will have a dark extremely long room, and the camera just slowly moving towards the dimly lit table right at the back of the room.

Comedy Actually…

Watching ‘Love Actually’ the other night, and yes I do believe it is a great British film!  It drew my attention to the fact that the theme of comedy is in most major production, main stream films of any genre.

I believe that all films made by the major production companies e.g 20th Century Fox,  have an element of comedy in, even Horror movies, which obviously aren’t meant to make the audience burst out in laughter.  To name a few of the vast amounts of highly successful films that contain comedic themes are:

Thriller/Neo-noir: The Usual Suspects

Love: Love Actually (yes, it is a comedy/love film)

Horror: Scream/Funny Games

Documentary: Borat (as it was on first appearance, but it was actually about the ignorance of our colonial cousins)

Action: Die Hard

You see, comedy is a tool used by the major film producers in order to create a bond between the audience and the characters, this would be why Love films use comedy so often, so that there is a more heart felt regret when something bad happens in the film.  Of course spoofs have helped wrench the themes of comedy out of Horror films, scary movie for example, but some films didn’t need a helping hand with it like Scream.  Many Comedy films are getting made presently, and I believe the producers and writers are not looking  to make a good film, but to make ever more sums of money.  Comedy is in my opinion a safe bet for producers when it comes to releasing a movie, as Comedy of any style can relate to some people, even if it’s honestly really not funny, not mentioning any names (*cough* Harry Hill) They will make money out of it no matter what, and I believe that as a member of the audience they are portraying these movies to, it should stop and release better films rather than 1 comedy film every month starring Vince Vaughn every single time.

Unseen Analysis of ‘2012′ Poster

The genre of the text is future disaster, much like that of ‘The Day After Tomorrow.’ This is identified, by the extremely oversized tsunami like waves pounding the mountains of the Himalayas; it can be identified as the Himalayas as there is a Tibetan Monk standing in the foreground.   Also the title can highlight the genre more, as it is ‘2012’ as in the year 2012.  There are also houses getting destroyed at the top of the mountains suggesting the disaster genre. 

The purpose of the text will be to intrigue the audience into seeing the film, as the poster leaves the enigmas of, how did this happen, what could cause such a huge wave with the power to rise up over some of the biggest mountains in the world.  Will it actually happen, as it is set in the future we do not know if it will or won’t happen, this may scare the audience or make them go and see it to get answers.  Yet again, the strap line ‘We Were Warned’ is like a newspaper headline, all in capitals, and gets the audience thinking if they have been warned of such a disaster, this would get them thinking about the effects of global warming and what that could cause, as that has been one of the main focuses of the media, trying to brainwash the population into changing the ways they live drastically for a nonsensical purpose. 

The cultural codes of the waves has connotations of power and an unstoppable force, this would get the audience thinking about the Tsunamis that ravaged Samoa earlier on in the year.  The sadness created from this disaster would play in the back of the audiences mind and make them not want it to happen to them.  As there is a monk in the foreground, there are connotations drawn of prophesising, and this is reiterated by the strap line of ‘We Were Warned.’

The font and texture of the text anchors the poster as a futuristic film as it has a shiny metallic texture and also it is a sans serif font so it has impact.  Also the waves and destruction of the houses anchors the poster as a disaster movie.         

The Importance Of Music

With the idea of the media production in mind!  Not only is music important for anchorage in films, television.  It is also for keeping up  peoples interest in the film from the start.

Watching “The Boat That Rocked” last night made me realise this.  The intro playing “All Day and All Night” by The Kinks, changed my idea of the film from the start.  Going into watching the film with a negative attitude towards it.  However the song made me more interested in it, maybe there would be more good music in there, the interest grew when other artists such as Hendrix, The Who and David Bowie were played throughout the film.  The link between the music played and my personal taste in music made me highly enjoy the film, and also opened up my eyes to some of the other ingenious moments of comedy and changes in the characters that were used.

This sort of shows that one simple song can change the audiences point of view of the whole movie.  For instance, if the famous walking scene of “Reservoir Dogs” was playing some appaling track by the black eyed peas instead of the fantastic track “Little Green Bag” by George Baker, which I am listening to at the moment, it would have quite a different effect.  Instead of the ultimate feeling of cool that you get from the scene, I would have to leave the room.

This great scene may have been filmed so well and leave a lasting effect, not only on the audience but the director’s career and the film industry, because of Tarantino’s way of filming, which entailed blaring out the track on huge speakers whilst filming.  This would have got the actors in the right mood, mind set and make the acting more believable rather than simply putting a track over in the editing stage of the film.     

This has made me think about the music to use in the media production.  Classical music such as Beethoven - Moonlight Sonata have been suggested, and I have also had a few artists in mind Roy Orbison, David Bowie and Elvis, are a few I have been contemplating.  But of course copyright law would come into choosing one of their songs, unless we say it’s for educational purposes or something like that.

Anyway, we will see!

Anchorage

Is key in portraying the theme of a thriller to the audience, music is mostly used in order to anchor an image on the screen.

For example much anchorage is used in ‘The Matrix’ to let the audience know that something is about to happen or be revealed.

Poster Analysis Notes on ‘Lord of War’

Lord Of war posterGenre:

war + action(hybrid)

- emphasised by the fact Cage is made of bullets, and he is also known for appearing in action type feature films

- Title ‘Lord of War’

- Strap line: Where there’s a will, there’s a weapon

Tone:

Sad, depressed, serious

- beads in eyes look like tears welling up

- frowning

- serious as the words ‘war’ and ‘lord’ are emphasised in a larger black font than the rest of the text

(to be continued…)

Intro Analysis On ‘Lost Highway’

The title sequence fades in with the camera situated on the front of a car racing down a highway at night, with the titles flying in from the on coming darkness, as if they are signs on the road.  The titles are also the same colour as the lines on the road which highlights this idea.  The ‘car’ is also going extremely fast, driving in the middle of the road and at night, which presents an idea of danger and excitement, this is anchored by the fast paced music playing in the background.  This sequence immediately links to the name of the feature film.  The lack of vision created by the night suggest that the ‘car’ and driver may not know where they are going and this creates an enigma of where they are going to the audience, and also why are they driving so fast, maybe to get away from something.

The sequence then fades out and in fades a close up of a man who’s face is only dimly lit by the embers of a cigarette.  Some electric blinds then turn on and let the sunlight into the room, revealing the man to be Bill Pullman playing the role of Fred Madison.  He continues to sit, smoking in the silence until the buzzer for his flat goes off, breaking the silence abruptly.  The audience then sees him slowly looking up at the buzzer with a confused expression on his face, as if he did not expect someone to be there.  It then cuts to a point of view shot of the buzzer from Madison, and cuts back again to see him standing up and moving towards the buzzer, with a low chord being played in the background to prepare the audience for something, this is used a lot in thriller and horror genres, and therefore anchors the scene as that of a thriller.  The camera cuts to a close up of Madison’s hands, whilst moving towards the buzzer, which makes it seem as if he is holding a gun, due to the positioning of his fingers holding the cigarette.  He then presses the “listen” button to hear an unknown, deep man’s voice exclaiming that “Dick Marant is dead,” this creates several enigmas to the audience, of who is ‘Dick Marant’? Who is the man speaking? And why does it involve Madison?  It then cuts to a medium close up silhouetted shape of Madison and due to his body language he seems to be taken aback by the information.  There is then a pan and zoom shot of Madison walking, in the shadows, towards the window to see who buzzed him form the front door.  A tracking shot, of Madison moving into a brightly lit room with a big window to see the door from, is used.  Another close up of his face, and then a point of view shot of him looking up and down the road outside his flat is used.  He starts to look confused and scared with the flitting of his eyes trying to look for answers.  Whilst this is happening the low chord is still playing in the background to continually emphasise that something might be about to happen.  The camera then cuts to a medium long shot of Madison from outside the window, and then cuts again to an extreme long shot showing Madison and the door where the unknown man spoke from.  There is then a fade out, the scene ends.

The 30′ rule then comes in to play when the building fades back in at night.  The camera then cuts inside the building to see Madison putting away a saxophone.  Again a low chord is used in this scene and there is also some eerie piano music playing which creates a tense atmosphere, this identifies as anchorage.  A women dressed in red with bright red lipstick, then comes into the room.  This red connotes danger and blood but it also may portray the women to be the love interest of the film.  Madison then walks up to her, and she asks if he does not mind her going to the club that night.  It then cuts to a medium close up shot of  Madison looking disappointed but and saying “what you gonna do?” Obviously wanting to know what else better she has to do.  Madison then walks up to her and this shows her to be a lot smaller than him, towering over her, this suggests that she is weaker than him , and he has a lot of power over her.  It cuts to a medium close up of the pair, he asks her what she is going to read, she laughs and he says he is glad that he can still make her laugh.  He then says “that’s why I married you,” which shows that the two are married and the rest of the film maybe to do with them.

Second Meeting

(concentrating on mise en scene, audience, constraints)

Constraints

- time, budget, technology, transport, location, cast

Mise on scene

- suits(power), guns(danger), trench coat(noir), drugs(illegal), poker(betting, living life on the line), darkness, stubble on 1 guy(different), setting, blinds, snooker table, expressions-calculating, 360 dolly shot,

Audience

- media studies group

-  a mature teenage audience

-  20-30 year old men and or women(<-not sure yet)